In 2022, FamPay rebranded to FamApp, and launched their sub-brand called FamX, which would be a savings account.
Along with it, they launched FamX Ultra, which was a subscription that had a wide range of benefits included.

For people subscribed, it had to feel ‘Ultra’.


That's where I came in.

I was responsible for the branding of Ultra. How it would look, and how different it would feel.
From the logo-unit that had also look good at the lowest scale, to the raffles and spinners, which also had to feel different from the ‘ordinary ones’

 I made almost all the assets for it - including a full fledged 3D mockup that plays in the background.

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